Wednesday, January 25, 2012

Realtors…Cultivate your Community

Developing a business in any area means that you get involved. Real Estate agents are the gateway to a new lifestyle for clients. People moving to a new area want expertise, knowledge and enthusiasm for the community. Realtors may be the first navigator to the client’s social, emotional and financial decision. Are you up to the task?

Here’s a start:

Care about your area, region or town. Have a sincere interest in it. You need to become more than a person in the real estate industry. It is necessary to develop relationships and interests in how it works. What makes it special? To begin, you might support a local non-profit group with time and/or money. Become a part of the school community. Volunteer at local events. Know the decision makers in the area. Be involved in the local HOA or organize a fund raiser. Whatever you decide, you need lots of face exposure. Augment your exposure with a website, Facebook, LinkedIn, newsletters, or emails. Don’t forget those old-fashioned, hand-written thank you notes!

Your business will grow as you become part of your community’s growth. Find what interests you, what you love and do it. Your business will benefit!

Derived from www.realtytimes.com published 1/16/2012an

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